Community-Building / Social Campaigns

For STANFORD JAZZ WORKSHOP, Linc built a new community of supporters.

Engaging new audiences during its summer jazz festival is critical to growth for STANFORD JAZZ WORKSHOP.  To attract a new customer segment, Linc performed community-building via an influencer- marketing campaign. We used email- and social campaigns to reach specific targets. The campaign resulted in increased sales and engagement with new audiences who promise to become long-term supporters of the organization.