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Affordable Care Act affect on health care marketing

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The count down to 1/1/14 and the implementation of the Affordable Care Act (ie Obamacare) is starting, and the debate rages on: private vs collective responses to resolving health care in the US. The market will certainly be reacting to one key element of the plan: the stipulation that will require all U.S. residents to have a minimum level of Health Insurance. It will be interesting to watch industry shifts over the coming months.

 

http://www.nytimes.com/2013/06/16/business/what-sweden-can-tell-us-about-obamacare.html?ref=healthcarereform&_r=1&

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